Case Studies (Influencer) — SOPHIA DELGADO

My Portfolio

ZARA SILVER

Zara came to me 67k followers and a falling engagement rate. Her previous management team focused on ads and quick, low quality content. I was able to focus in on high quality content and stopped any ads as they were only hurting her account.
Organically in the past year she has now grown to 165k followers.
She went from getting 300-500 likes on posts (only breaking 1k if an ad was put on it) + 5,000-15,000 views on reels.
1 year later her posts now get between 1,000-3,500 likes (no ads) + Reel views 50,000-3.5Million (no ads).
Transferring from high school to college Zara wanted to ensure her content grew with her. We worked to revamp her instagram content and showcase a modeling side along with dance.
I set up regular shoots with her to ensure social assets were readily available for posting (as seen on the left).

Ilana came to me with 1.5M followers, but seemed to have hit a wall. She was continuously losing followers and receiving consistent hate on her posts. I was able to focus in come up with the viral series “3 Things I would Never Buy,” which garnered her a lot of praise and got her growing again.
Organically in the past year she has now grown to 2M followers.
Her views went from an average of 30-50k to continuously hitting over 100k views, with top videos reach upwards of 17M views.
After 1 year of regular content sessions + coaching, Ilana achieved over 100Million organic views on TikToks I scripted, filmed, and edited for her.